Author: Robert L. Bradley Jr.

Chapter Notes & Bibliography Introduction Introduction to Part I Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Introduction to Part II Chapter 6 Chapter 7 Chapter 8 Chapter 9 Introduction to Part III Chapter 10 Chapter 11 Chapter 12 Chapter 13 Epilogue Edison to Enron: Energy Markets and Political Strategies (Outline: Summer 2011) Introduction: Energy History in Rhyme

Edison to Enron: Energy Markets and Political Strategies Internet Appendices   Chapter 1: Building General Electric 1.1 Electricity before Edison 1.2 Getting Fired: Never Letting Go 1.3 Gouraud to Edison on Insull: Letter of February 17, 1881 1.4 Edison and Politics 1.5 J. P. Morgan 1.6 Morgan as Political Capitalist 1.7 Edison versus Morgan 1.8 Insull: Edison’s Top Business Executive

Amazon (Michael Beitler, Thomas Mayor, Robert Murphy, Ken Chilton, Greg Rehmke) link Burton Folsom, Liberty Magazine link Michael Beltier, The Freeman link Peter Lewin, Review of Austrian Economics link Reason.tv link Richard Gordon, Cato Journal link William A. Mogel, Energy Law Journal link I welcome commentary or critical reviews that advance the debate in a constructive manner. So far the reviews

Capitalism at Work: Business, Government, and Energy Internet Appendices Chapter 1: The Soul of Commerce: Adam Smith 1.1 A Worldly View 1.2 Adam Smith and Societal Order 1.3 On Bankruptcy Theory 1.4 Adam Smith and Public Policy 1.5 Self-Interest and Self-Sacrifice Chapter 2: Character and Capitalism: Samuel Smiles 2.1 Self-Help in the Self-Help/Motivational Literature 2.2 Samuel Smiles and the Feminist

Enron Ascending: The Forgotten Years, 1984–1996 A great fall cannot be understood apart from the rise that preceded it. Enron Ascendingexamines in detail the first two-thirds of that iconic energy company’s life. Thus, it is the only book to date that exposes the deepest causes of Enron’s stunning collapse. Nobel economist Paul Krugman predicted that history would look upon Enron’s

Summary of Book 2 Edison to Enron: Energy Markets and Political Strategies M & M Scrivener Press There are few flowing histories of the U.S. energy industry, just beaucoup books describing particular individuals, companies, or themes relating to the U.S. oil, natural gas, or electricity businesses. A few cover industry eras but are very academic. One rare exception is The

Internet Appendices to Book 1 Book Reviews  Capitalism at Work: Business, Government, and Energy  M & M Scrivener Press (2009)                                                                                

Need a Speaker? Robert L. Bradley Jr. 2186 Briarglen Dr. Houston, TX 77027 rbradley@iertx.org Rob Bradley is a leading expert on the history and regulation of energy, energy and sustainable development, and post-Enron corporate governance issues. He is a prolific writer and popular speaker at colleges, universities, think tanks, trade associations, and corporate events. Bradley is chairman of the Institute

Principled Entrepreneurship™ is defined as “maximizing long-term profitability for the business by creating real value in society while always acting lawfully and with integrity.” Such value creation can only be measured in a free market where consumers have choices, and where profits (and losses) are meaningful measures of business performance. Principled entrepreneurship eschews political profiteering, which redistributes and destroys wealth

Rob Bradley at Enron I worked at Enron for sixteen years, almost as long as Ken Lay himself. I joined the company in September 1985 and was part of the mass layoff of December 3, 2001. In my last seven years at Enron, my title was corporate director, public policy analysis. In this capacity, I worked on natural gas, electricity,